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Bell Secures Major Backing For Second Season PDF Print E-mail
Tuesday, 13 March 2007
AllAboutProperty.com on board as title sponsor

Martyn Bell can today announce that his entry into the 2007 Dunlop MSA British Touring Car Championship will be made under the banner of Team AllAboutProperty.com.

The Barrow-upon-Humber racer joined the BTCC last season with his BMW 320i and quickly established himself as one of the most popular figures in the paddock with both fans and his fellow drivers. Over the course of the season, he secured a best finish of eighth place during the annual trip to Knockhill and will now look to build on that during the year ahead, with a series of improvements to the car leaving Martyn confident of being a regular contender for top ten finishes.

Having joined Martyn’s portfolio of sponsors at the start of last season, AllAboutProperty.com will now increase its involvement in the programme to become title sponsors of the second year outfit, which will again be made up of Martyn’s hardy bunch of enthusiastic volunteers and members of the Geoff Steel Racing team.

“AllAboutProperty.com became involved with us last season and wanted to take their involvement to the next level for our second year,” Martyn explains. “As a result, we have done a deal that will see them become our title sponsor for the new season.

“It is very flattering that they have decided to use our entry into the BTCC to promote themselves and we are looking forward to a good season under the Team AllAboutProperty.com banner.”

Alongside his new title sponsorship, Martyn retains a number of sponsors from his debut season - including Holidaywatchdog.com, Quayside Distribution and the Grimsby Institute of Further and Higher Education. A number of new backers will also join the programme for the new season – including Truck Links, who will feature prominently on the new look car.

“Together with our title sponsorship deal, we have a number of other sponsors who are onboard for the new season, some old and some new,” Martyn continued. “We aim to do them all proud during 2007.”

The title sponsorship sees AllAboutProperty.com join an impressive array of companies to use the BTCC in order to promote its brand, with RAC, Halfords and Holiday Inn amongst those to have a major involvement in the series.

With the championship continuing to grow – both in grid and spectator numbers – the deal will give AllAboutProperty.com access to a huge number of prospective customers who will follow the ten round series around some of the most famous circuits in the UK.

“We are delighted to sponsor Martyn Bell and his team as Team AllAboutProperty.com for the 2007 BTCC season,” chief executive Robin Crozier said. “This sponsorship represents a fantastic opportunity to draw widespread attention to our service amongst the many millions of motor sport fans in the UK. A large number of them will require the services of local property professionals to help them acquire, improve and enjoy their properties.

“We are focused on creating an exceptional online directory service gaining more business for the professionals listed with us and enabling the consumers to find and locate the professionals they require.”
 
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