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Karting Area Grows to an Entire Show at Autosport International |
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Tuesday, 07 August 2007 |
Thanks to its significant growth in success and stature, Autosport International is delighted to promote the Karting Area as a show within its own right, at the NEC 10-13 January 2008. A plethora of leading international karting companies have been quick to endorse the new Karting Show at Autosport International, promising to provide the best ever showcase for the karting industry.
Karting at Autosport International has long been a committed focus for
organisers Haymarket Exhibitions, to represent the grassroots of the
sport and help increase the profile of karting, both as a route to the
higher echelons of motorsport and as a sport in itself. The Karting
Show at Autosport International 2008 will continue to strive to offer
the best possible opportunity for the sport to present itself, while
attracting newcomers and celebrating future champions.
Nolan O’Connor, Group Marketing Manager at Haymarket Exhibitions,
commented: “Karting has obviously been a growing part of Autosport
International for a number of years to such an extent that we realised
it needed to form its own dedicated show. The new branding and
promotion will ensure the Karting Show stands out from the rest of the
world’s biggest motorsport show. A new website will stand alongside the
Autosport International site, where exhibitors will have the chance to
keep visitors updated on show news and launches as we head towards
January. A number of initiatives will also ensure the Karting Show is
recognisably different from other show areas, giving karting the best
possible profile and presentation platform to our 77,000 visitors.”
BRDC Stars of Tomorrow Series Director, Carolynn Hoy, has welcomed the
Karting Area’s promotion to a full Karting Show and commented: “Over
the years karting has grown to such an extent that it now thoroughly
deserves its own show within Autosport International. This innovative
and exciting plan is a real endorsement on how karting has come of age.
The BRDC Stars of Tomorrow has supported Autosport International since
the beginning and always believed it to be an important part of our
Championship.
“The BRDC Stars of Tomorrow stand is not only where new competitors
sign up, but is where the 2007 winners will be invited on to the
Karting Stage to receive their trophies. The stand also reflects how
the progression from karts to cars has been made with displays of cars
from the Championship ‘Old Boys’. Over the years, the Stage has
provided karters and the general public with a fantastic platform for
informal interviews with many of our famous motorsport heroes. Alan
Hyde's relaxed and friendly interviewing style has at times managed to
winkle out gloriously irreverent comments and stories from his stage
guests to the delight of the audience.
“With Lewis Hamilton as our Patron and sponsor of the Championship’s
True Grit award, the series continually receives requests for
information about starting karting. Newcomers are always welcome and
information is available on how and where to start.”
The leading exhibitors already confirmed for the Karting Show at
Autosport International 2008 include Biz Karts, The Fastline Group,
Karting Magazine, Supersport International, the ABkC, Acceleration TV
& Video, The Awning Company, Weatherweave and Oaklands Plastics.
The Karting Show is also delighted to welcome Motorsport World as the
indoor kart circuit operators for 2008.
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